Indonesia: Market Outlook & Business Blueprint

November 15, 2018sccs

Event Details

Part 1: Market Outlook Indonesia

Indonesia is the by far largest economy in Southeast Asia and remains a key market for Swedish and international companies seeking growth in the region. However, despite being a regional key market few Swedish companies are reaching their full potential in Indonesia today. The last three years have seen a continued steady growth rate and significant economical reforms by the Jokowi government to promote Foreign Direct Investments and improve Ease of Doing Business rankings. By 2030, Indonesia will have almost 300 million inhabitants and be the 7th largest economy in the world.

In this session Business Sweden will present a brief overview of the Indonesian market, and deep-dive into three topics that will define the future growth trajectory of the country:


Indonesians are among the world’s most avid users of social media, and the country has seen a rapidly growing digital ecosystem of online commerce, ride-sharing services, media distribution, financial services, and more. These factors create significant business opportunities for international companies, but also unveils several challenges that must be overcome to succeed.


Accounting for 20% of Indonesia’s GDP in 2017, the manufacturing sector is the backbone of the Indonesian economy. The heydays of Indonesian manufacturing however have long since passed and Indonesia today faces fierce competition from countries such as Vietnam, Thailand and China. In 2018, the Indonesian government have targeted the sector and also introduced a Industry 4.0 roadmap to attract foreign investments and create opportunities for growth for product suppliers.

2019 Presidential elections

National elections are coming up in April 2019 and the international communities are holding their breaths to watch a re-match between the 2014 candidates incumbent President Joko Widodo and challenger Prabowo Subianto. How will the election affect Indonesian politics during 2019, and does it matter who wins? We take a closer look at the candidates and their picks for Vice President candidates.

Presenters: Anders Wickberg, Trade Commissioner Indonesia, and Johan Möller, Project Manager Indonesia

Market Outlook

Date: Thursday, Nov 15
Time: 08.30 – 09.30 AM (Breakfast will be served from 8.15)
Venue: Nordea Bank, CapitaGreen, #09-03, 138 Market Street, Singapore 048946
Cost: S$25 for members, S$40 for Non-members.

RSVP:           Monday November 12, kindly note that registration is binding.

Payment alternatives

1. PayPal – you will be directed to PayPal when registering for the event


2. Pay via PayNow to UEN: S82550044JSWE

– In this case you cancel the payment when being directed to Paypal after the registration. Information about fees, see information above. 

Part 2: Business Blueprint Indonesia

The SwedCham Entrepreneur Committee invites members of the Nordic organisations: DABS, FBC, NBAS and SwedCham to join the second knowledge sharing session in a series focusing on best practices for doing business in the Southeast Asian markets. This time focusing on Indonesia.
The Business Blueprint concept provides opportunity to participate in informal roundtable discussions addressing challenges and opportunities in the different Southeast Asian markets. The ambition is to identify key drivers of success for Nordic companies doing business in this region.
All participating members will receive a copy of the Business Blueprint for that particular market, and we sincerely hope that members will like to join what should prove to be a fun, insightful, and valuable meeting.

Business Blueprint

Date: Thursday, Nov 15
Time: 10.00 – 11.30 AM
Venue: Nordea Bank, CapitaGreen, #09-03, 138 Market Street, Singapore 048946
Cost: Free, but Only open for SwedCham, DABS, FBC and NBAS members, fika will be served